Guglielmo Ulrich
Born into a family of Danish origins, Guglielmo Ulrich (Milan, 1904 -1977) established himself as the architect of the Milanese upper class at the end of the 20s, remaining active until the 70s. Known for his conception of modern luxury furniture, which he conceived as rigorous but precious, made with a superlative execution and refined materials, Ulrich designed mainly chairs, armchairs, consoles and tables which showed an aerodynamic design. Ulrich's natural inclination for furniture married his passion for architecture when he designed the houses of some of the great Milanese families (Crespi, Pirelli), as well as famous fashion ateliers, from Curiel to Schubert, and elegant shops in the heart of Milan, from the Faraone jewelry to the Ferrari silk shop. Founder of the Arca furniture company together with the Swiss entrepreneur Renato Wild, Ulrich also directed the magazine Domus from 1942 to 1943, alongside architect Melchiorre Bega.