Marco Zanuso
From the Lady armchair he designed for Arflex (gold medal at the 1951 Triennale exhibition), to the television sets he conceived for Brionvega, the objects created by milanese architect Marco Zanuso (1916 - 2001) are the result of long studies, and could be described as the archetypes of the Italian domestic scene of the '50s and '60s. It all began in 1946: Zanuso was already known for his building and urban planning projects, as well as for his collaboration with magazines such as Domus and Casabella; Pirelli proposed to him to study the implications of foam rubber (which was used during the war for the padding of airplanes) in the interior field. The Arflex brand, with its upholstered furniture designed by Zanuso and by the most illustrious Italian designers, was born precisely from this research, establishing itself internationally as an industrial producer of innovative and technologically advanced furniture.